Last Modified: June 5, 2025
Morgan-Keller, Inc. ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, maintain, protect, and disclose your information when you visit or interact with our website at https://morgankeller.com ("Website").
Please read this Privacy Policy carefully. By accessing or otherwise using the Website, you consent to our data collection, use, and disclosure practices, as well as any other activities described in this Privacy Policy and any related privacy statements or disclosures that may be posted on an applicable part of the Website. If you do not agree with the terms and conditions of this Privacy Policy, you may not access or use the Website.
Scope and Applicability
This Privacy Policy applies to our data practices when you interact with us, including, without limitation, the following:
- Use of our Website pages that link to this Privacy Policy.
- Phone, email, text, and other electronic communications between you and us submitted through our Website.
- Social media interactions with us on our Website and other third-party websites, such as Facebook, Instagram, and YouTube.
This Privacy Policy does not apply to:
- Information collected offline or through any other websites not linked to this Privacy Policy.
- The information, privacy, or security practices of any third parties, all of which maintain their own privacy policies.
Personal Information We Collect About You and How We Collect That Information
We collect the following categories of personal information:
- Contact Information and Other Personal Identifiers, such as your name, address, email, phone number, government-issued identifier, and similar identifiers.
- Communications, such as the content of emails, text messages, or other communications where we are a party to the exchange.
- Device and Online Identifiers, such as cookies, IP address, cookie ID, mobile ad ID, and other device identifiers.
- Commercial Information, such as records of transactions or inquiries about our services or other offerings.
- Internet Activity Information, such as your browsing history, search history, interactions with the Website, interactions with our advertisements, and location information.
- Geolocation Information, such as data about the location of your device.
- Biometric Data, such as fingerprints and scans of face geometry.
- Inferences Drawn From Other Personal Information, such as inferences reflecting individual preferences, interests, or characteristics.
We collect this information:
- Directly from you: When you provide personal information to us in relation to your use of the Website, such as when you submit forms, request information, or communicate with us through the Website.
- Automatically: Through cookies, pixels, web beacons, session replay tools, and similar technologies. For more information about our use of cookies and similar technologies, please see the Cookies and Similar Technologies section of this Privacy Policy.
- External Third-Party Sources: From third parties, such as analytics and advertising providers, marketing partners, social networks, payment processors, or from public sources, which may be combined with personal information we collect.
Biometric Data
We may collect and process data that may be considered “biometric data,” “biometric identifiers,” or “biometric information” under applicable law (collectively, “Biometric Data”); namely, fingerprints and face geometry. Biometric Data in this context will be used solely for purposes of identity verification and security.
We may disclose Biometric Data with our third-party service providers that assist us with or otherwise facilitate our operations and business for purposes of identity verification and security. We may also disclose Biometric Data when required to do so by law; when necessary to establish, exercise, or protect our rights; to protect the vital interests of natural persons; to investigate fraud or other criminal activity; or in the context of a merger, acquisition, or other similar commercial transactions. Any Biometric Data disclosed by us will be solely for these purposes.
Biometric Data will be permanently deleted by us no later than: (1) when the Biometric Data is no longer needed to fulfill the identity verification and security purposes for which it was originally collected by us; or (2) one year after an individual’s last interaction with us, whichever occurs first.
Information You Post
You may provide information to be published on public areas of the Website or transmitted to other users (“User Contributions”). These User Contributions are posted at your own risk. We cannot guarantee that your User Contributions will not be accessed by unauthorized persons, regardless of any privacy settings you establish.
Cookies and Similar Technologies
As you navigate through our Website, we may, directly or indirectly, use tracking technologies, such as cookies, pixels, web beacons, Internet tags, session replay tools, device recognition technologies, and other tracking technologies (collectively, “Tracking Technologies”) for purposes described in this Cookies and Similar Technologies section and elsewhere in this Privacy Policy.
By using our Website, you consent to the Tracking Technologies you may encounter, including consenting to such use as required by any applicable U.S. state or federal privacy or wiretapping laws, including, without limitation, the California Invasion of Privacy Act; provided, however, there are certain ways—explained below—in which you may limit Tracking Technologies.
The technologies we may use include:
- Cookies: Small files stored on your device to recognize you when you return to the Website. You can disable cookies through your browser settings, though certain Website features may not function properly without them.
- Web Beacons: Small electronic files used to track user behavior on the Website and email responses.
- Tracking Pixels: Small graphic images, also known as Internet tags or clear GIFs, that are embedded in webpages and email communications, and which may be used, without limitation, to count the number of visitors to the Website, monitor how users navigate the Website, and count content and email communication views.
- Session Replay: Software code employed to record visitors’ interactions with websites and other digital properties, such as how visitors move through different pages on a website and engage with webforms, and which may be used, without limitation, to identify and correct technical issues that visitors may be experiencing on our Website, identify and correct usability problems on our Website, identify broader areas for improvement, and otherwise to generally improve the Website.
Our Website uses cookies and similar technologies to improve Website functionality, measure and track how you interact with our Website, perform analytics, market to you, track ad-driven activity, and otherwise tailor our communications with you. For example:
- Google Analytics: We use Google Analytics to collect and process statistical data about the number of people using our Website and to better understand how they find and use the Website. You can opt out of Google Analytics by visiting tools.google.com/dlpage/gaoptout.
- Google Tag Manager: We use Google Tag Manager, which allows marketing website tags to be managed using an interface.
- Google Marketing: We use Google’s marketing technologies, such as DoubleClick, to track user activity and to serve personalized advertisements.
The following links provide information regarding how to control cookies and similar technologies on popular browsers:
We do not represent that these third-party tools, programs, or statements are complete. You will need to do this on each browser you use to access our Website, and clearing cookies on your browser(s) may disable your preference settings. In addition, please note that the Website may not function properly or as intended if you block all, or even certain, cookies.
Videos and Consent to Collect, Use, and Disclose Video Viewing History
Our Website may display live or recorded videos or similar audio-visual materials (“Videos”). The provision of Videos on our Website is not an admission by us, and shall not otherwise be interpreted, in any form or manner, to mean that we are a “video tape service provider” for purposes of the Video Privacy Protection Act, 18 U.S.C. § 2710 (“VPPA”), or that we are otherwise subject to the VPPA.
We may collect personal information with respect to your viewing, streaming, or other access to Videos, and we may disclose personal information regarding your Video-viewing history on our Website through use of cookies, pixels, or other Tracking Technologies to facilitate or assist with our marketing and advertising campaigns.
We may use Tracking Technologies provided by YouTube and/or embed YouTube Videos on our Website. YouTube may collect information relating to your visit to our Website, including the referring IP address, device, and Website pages accessed.
By viewing, streaming, or otherwise accessing Videos on our Website, you acknowledge, agree, and consent to our collection, use, and disclosure of your personal information regarding your Video-viewing history on our Website, including, without limitation, the disclosure of your personal information to YouTube through its Tracking Technologies.
You further acknowledge and agree that you may prevent us from collecting or disclosing your personal information regarding your viewing, streaming, or other access to Videos on our Website by changing your browser settings in accordance with the information provided in this Privacy Policy, which will prevent the deployment of Tracking Technologies used to collect, process, and disclose personal information in connection with Videos.
SMS Text Communications
If you consent to receive SMS from us, you opt-in, agree, and expressly consent to receiving marketing- and business-related SMS text messages from us. Information obtained as part of the SMS consent process won’t be shared with third parties. We use SMS for general purpose communications from employees of Morgan-Keller; our text messages are not automated to provide system or process updates.
You may opt-out of receiving future SMS text messages from us at any time by: (1) replying “STOP”; or (2) clicking the unsubscribe link (where available). You may also text “HELP” for support or reach out using the contact information at the bottom of this policy. Standard message and data rates may apply to each SMS text message sent or received as provided by your mobile device service plan. Please contact your mobile carrier for additional details. Message frequency varies. The delivery of SMS text messages is subject to effective transmission from your mobile service provider, which is outside of our control. We are not responsible or liable for delayed or undelivered messages.
How We Use Personal Information
We use personal information we collect to operate, provide, develop, and improve the Website, and more generally to operate and improve our business. We may also use personal information for any purpose not inconsistent with the statements made in this Privacy Policy, or otherwise made by us in writing at the point of collection, and not prohibited by applicable law, including, without limitation, the following purposes:
- Respond to your inquiries and requests, and otherwise to communicate with you.
- Personalize your Website experience.
- Ensure the security of our Website and business operations.
- Market and promote our offerings.
- Audit and monitor transactions and engagement, including auditing related to counting ad impressions, verifying the positioning and quality of ad impressions, and auditing compliance.
- Short-term, transient use, including showing you non-personalized advertising as part of your current interaction with our Website.
- Comply with legal obligations.
- Purposes for which you consent.
How We Disclose Personal Information
We disclose and share personal information with third parties that facilitate the Website and the delivery of our offerings, assist in the operation of our business, and when we are legally required or permitted to do so. In addition, we share personal information when you or other individuals require or request that we share such personal information.
We may share the following categories of personal information with third parties:
- Contact information and other personal identifiers.
- Device and online identifiers.
- Internet activity information.
- Commercial information.
- Communications.
- Geolocation information.
- Biometric data.
We may disclose personal information with the following categories of recipients:
- Contractors, Service Providers, and Affiliates. To contractors, service providers, and affiliates who assist us in operating the Website and providing services to you, and which are bound by confidentiality obligations.
- Business Partners. From time to time, we may share your personal information with business partners that co-sponsor or co-brand activities with us (including to facilitate their ability to send you marketing communications), third-party sponsors and related administrators of such activities, and other businesses with which we have a direct relationship. We may also share your personal information with related business partners where appropriate or necessary to enforce or apply contractual agreements; prevent, detect, investigate, and/or address misuse of our Website; exercising and/or establishing our legal rights; and preparing for or pursuing legal claims or other recourse relating to the misuse of our Website.
- Online Advertising Partners. We partner with companies that assist us in advertising our offerings, including partners that use cookies and similar technologies to collect personal information to personalize, re-target, and measure the effectiveness of our advertising. For more information about these practices, please see the Cookies and Similar Technologies section of this Privacy Policy above.
- Social Media Platforms. If you interact with us on social media, the platform may be able to collect information about you and your interaction with us. To control this sharing of information, please review the privacy policy of the relevant social media platform.
- Law Enforcement, Government Regulators, and Courts. We may disclose personal information to law enforcement, government regulators, other legal or governmental bodies, or courts when we believe such disclosure is necessary to: (1) comply with the law; (2) exercise, establish, or defend our legal rights; or (3) protect the vital interests of us, our customers, employees, contractors, or other third parties.
- Third Parties in the Context of Commercial Transactions. We may share personal information with third parties in connection with any proposed, planned, or actual merger, acquisition, or sale of assets (including for purposes of related due diligence).
We may share aggregated information and anonymous or deidentified data that does not identify any specific individual with third parties. Except as may be limited by applicable law, we may also share non-personal information for any purpose with any third party.
We do not sell your personal information to third parties for their marketing purposes.
Interest-Based Advertising
We may use the personal information we collect through Tracking Technologies and from other sources to deliver targeted advertising to you when you visit our Website or elsewhere. We may also partner with third-party advertisers and service providers that collect personal information across various channels, both online and offline, to display ads on third-party platforms that are more relevant to you. These third parties may use cookies and other Tracking Technologies that share personal information with them to serve interest-based ads. Our partners may use this information to recognize you across different channels and platforms, including, without limitation, computers and mobile devices, over time, for purposes of advertising, analytics, attribution, and reporting. We are not responsible for, and make no representations regarding, the policies or business practices of any of these third parties, including, without limitation, analytics service providers and Tracking Technologies associated with our Website or related offerings.
Your Rights and Choices
You have the following choices regarding your personal information:
- Marketing Communications: You can opt out of marketing emails by clicking the "Unsubscribe" link in our emails or by contacting us directly.
- Accuracy and Updating Your Personal Information: If any of the personal information you have provided to us changes, please let us know by contacting us directly. We are not responsible for any losses arising from inaccurate, deficient, or incomplete personal information you provide to us.
- Complaints: If you believe your rights relating to your personal information have been violated, please contact us using the contact information provided in the Contact Us section at the end of this Privacy Policy.
Please use the Contact Us details at the end of this Privacy Policy to exercise your rights and choices under this Privacy Policy.
California Residents
Under California’s Shine the Light Law, Cal. Civ. Code § 1798.83, California residents who provide personal information to us in obtaining products or services for personal, family, or household use may be entitled to request and obtain information about the personal information we have shared, if any, with other businesses for those third parties’ direct marketing uses. At this time, we do not share personal information with third parties for their own marketing purposes. Please note that not all information sharing is covered by California’s Shine the Light requirements and only information on covered sharing, if any, will be included in our response.
As part of the California Online Privacy Protection Act (“CalOPPA”), users of our Website may make any changes to their information at any time by contacting us using the email address provided in the Contact Us section at the end of this Privacy Policy.
Nevada Residents
Nevada residents have the right to submit a verified request to an operator directing the operator not to make any sale of any covered information that the operator has collected or will collect about the Nevada consumer. As defined under Nevada law, we do not sell any covered information. Nor do we have any plans to do so in the future. However, Nevada residents may submit a verified request to us at any time using the email address provided in the Contact Us section at the end of this Privacy Policy, directing that we not make any sale of covered information that we have collected or will collect about you.
Retention of Personal Information
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, comply with our business requirements and legal obligations, resolve disputes, protect our assets, and enforce or apply our terms and other contractual agreements. The period of time over which we retain personal information depends on the purpose(s) for which we collect or use that personal information.
We take reasonable steps to delete personal information we collect when we have a legal obligation to do so, no longer have a purpose for retention, or if you ask us to delete your information, unless we determine doing so would violate our existing, legitimate legal, contractual, or similar obligations.
We may retain and use anonymous, deidentified, or aggregated information for as long as permitted under applicable law.
Security of Personal Information
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access or disclosure. However, no method of data transmission or storage is 100% secure. Thus, we cannot fully eliminate all security risks or guarantee that personal information will remain secure under all circumstances. As such, your use of the Website is at your own risk.
Children Under the Age of 13
Our Website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take steps to delete it.
Third-Party Services
Our Website may contain links to third-party websites or apps that are not affiliated with us, and which may link to other websites, services, or applications (“Third-Party Services”). We do not own or control these Third-Party Services, and are not responsible for the privacy or data practices of the websites and third parties that own and control them. These Third-Party Services operate independently by us, which means their privacy practices are not covered by this Privacy Policy. You should review the privacy policies of those sites before providing any personal information.
Third-Party Sites
This Privacy Policy does not apply to any third-party websites or applications, including those of third-party contractors (“Third-Party Sites”). Our Website may contain links to, and media and other content from, third parties. These links are to external resources and third parties that have their own privacy policies. We cannot, and do not: (1) guarantee the adequacy of the privacy or security practices employed by, or the content and media provided by, any third parties on their Third-Party Sites; or (2) endorse any third party-information, products, services, or websites that may be reached through embedded links on our Website. Any information provided by you or automatically collected from you by a Third-Party Site is governed by that party’s privacy policy and terms of use.
Privacy Policy Updates
We may update this Privacy Policy from time to time. Any changes to our Privacy Policy will be posted on this page, indicated by the Last Updated date at the top of this Privacy Policy. You are expected, and it is
your responsibility, to carefully review this Privacy Policy before using our Website, and thereafter from time to time, so that you are aware of any changes or updates and its current terms. Your continued use of the Website after any changes are made, as indicated by the Last Updated date at the top of this Privacy Policy, constitutes your agreement to, and acceptance of, any changes to our Privacy Policy, and to our collection and sharing of your personal information according to the then-current version of this Privacy Policy. If you do not agree with any terms of this Privacy Policy and/or our practices, you may not access or use our Website.
Contact Information
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Mail: Morgan-Keller, Inc.
70 Thomas Drive, Suite 200
Frederick, MD 21702
Email: info@morgankeller.com
Telephone: 301-663-0626